The restaurant world is evolving fast. Rising costs, staffing shortages, sustainability, digital reputation, and shifting guest expectations are redefining what it means to run a successful kitchen. From Noma to Eleven Madison Park, the most influential restaurants are already adapting. Here are the five biggest challenges gastronomy will face in 2026 — and why vision, identity, and communication matter more than ever.

Are you ready for Christmas 2025? This year, guests want warmth, not extravagance. From modern tortellini in brodo to a festive but thoughtful New Year’s Eve menu, discover how to create an inclusive, seasonal offer that respects tradition—and truly connects with your diners. Let’s make the holidays memorable, not overwhelming.

Visibility in the restaurant world starts with clarity. From fixing your Google profile to making it easier to book a table, small actions can drive real results. Review your weak points, collaborate locally, and update your digital first impression. These five steps can be done today—and they’ll help your restaurant become more visible, more memorable, and more inviting to new guests.

Opening a restaurant is exciting — but also risky. Every day we speak with passionate entrepreneurs who started with the best intentions and amazing food, yet find themselves overwhelmed, invisible, or losing money fast. The truth? Most restaurants don’t close because the food is bad . They close because they make avoidable mistakes. Here are the 5 most common — and costly — errors that can doom even the most promising concept. Most restaurants don’t close because the food i